Tuesday, October 16, 2007

Sunshine Coast, Australia

“Let’s Google a city I have lived in to see if it looks worth visiting”

Maybe a little unfair once again as this is a region rather than one single city, but I thought it was only fair to consider the Sunshine Coast as one city the same as Gold Coast is considered one entity. Looking at Buderim as a town in itself does bring up some interesting results on Google though.

The Buderim Website and Buderim Village – I don’t know where these type of sites come from, but no matter where you look in the world you come across very dated design produced by small independent design houses. Yes, if these sites were around 10 years ago everyone would have been impressed. While the area may look attractive the site itself does little to reinforce the destination as somewhere to visit. It’s all in the planning and if you wish to portray an area in a certain way there needs to be a sound effort to make everything “speak” in that same voice.

Sunshine Coast – This is actually a nice quality site with lots of links off to various other information sources. The best sources of information are on external links to the sites provided by the 3 main regions that make up the Sunshine Coast. So I guess that means this site isn’t great in itself, but does provide the right direction to explore the Caloundra, Maroochy, Noosa Websites.

I guess what this says is sometimes there isn’t a direct need to create new content, but there is a need to be a regional travel portal that comes at the top of the Google results.

1 comment:

James King said...

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